Meta AI has achieved a significant milestone, now boasting one billion monthly active users across its suite of apps. The announcement was made by CEO Mark Zuckerberg during Meta’s annual shareholder meeting, highlighting the rapid growth of the company’s artificial intelligence assistant.
Rapid Growth and Expansion
This new figure marks a dramatic increase from September 2024, when Meta AI reported 500 million monthly active users. The doubling of its user base in less than a year underscores the growing demand for AI-powered tools and assistants within Meta’s ecosystem.
Focus on Personalization and User Experience
According to Zuckerberg, Meta’s primary focus for the year is to deepen the AI experience, aiming to make Meta AI the leading personal assistant. Emphasis will be placed on personalization, voice conversations, and entertainment features to enhance user engagement and satisfaction.
Future Monetization Plans
Zuckerberg also outlined Meta’s strategy for the AI assistant, noting that the company intends to continue developing its capabilities before introducing a business model. Potential monetization options include integrating paid recommendations or launching a subscription service that would offer users access to more computing resources.
Such a move could position Meta AI as a direct competitor to established AI chat applications like OpenAI’s ChatGPT, especially if a subscription model is introduced.
Standalone Meta AI App Launch
The milestone comes shortly after Meta released a standalone Meta AI app, further expanding the assistant’s reach and accessibility to users worldwide.
As Meta continues to innovate and scale its AI offerings, the company is poised to shape the future of personal digital assistants and redefine user interaction across its platforms.
